Apple

Apple’s AI strategy, branded as Apple Intelligence, emphasizes privacy, on-device processing, and seamless integration across its ecosystem. Introduced with iOS 18.1, iPadOS 18.1, and macOS Sequoia 15.1, Apple Intelligence brings features like a more conversational Siri, AI-generated “Genmoji,” and enhanced photo editing tools. The system leverages on-device processing and Apple’s private cloud to ensure user data remains secure. Apple announced a $500 billion investment plan over the next four years, which includes constructing a major AI server factory in Houston. This 250,000-square-foot facility is set to begin operations in 2026 and aims to bolster Apple’s AI capabilities.